Björn-Erik Lönn, chair of Global Ecolabelling Network and Sören Enholm, CEO of TCO Development, point out the way forward towards the circular economy.
In an opinion article published on the European media platform Euractiv, Björn-Erik Lönn, Chair of Global Ecolabelling Network (GEN) and Sören Enholm, CEO of TCO Development, highlight concrete ways to take the next step toward a sustainable, circular economy.
In the article “Putting words into action: Join forces to drive circular economy” they emphasize the importance of purchaser action:
“One way to help consumer and purchaser decision-making, and to distinguish more sustainable products from those that leave a larger footprint, is to look at ecolabels.
“By putting words into action and choosing more sustainable products, buyers are empowered to contribute to the circular economy and become a forceful, direct influence on the market.”
GEN is a non-profit association of third-party, environmental performance recognition, certification and labelling organizations. TCO Development is a member of GEN.
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