How to use the TCO Certified brand and logo
This guide helps you ensure consistent, clear and accurate communication of what the TCO Certified brand stands for. Please refer to this guide and your agreement with TCO Development for full details about accurate product labeling and certification naming.
How to describe your certified products
Use these texts when you want to explain TCO Certified in marketing material.
TCO Certified is a global sustainability certification for IT products. [Brand Name] uses TCO Certified to manage environmental and social risks connected to IT products.TCO Certified includes a comprehensive system of up-to-date criteria, independent verification and a structured system for continuous improvement to drive real and lasting change.
[Brand Name] offers products that are certified according to TCO Certified. These product models meet a wide scope of sustainability criteria, covering both environmental and social responsibility in the supply chain and throughout the product life cycle. Criteria cover four key areas: climate, substances, circularity and supply chain.
All criteria are mandatory, which means that the certified product must meet all criteria for its product category in TCO Certified. Compliance with all criteria is independently verified by accredited experts. Verification is carried out both before and after certification, throughout the certificate’s validity period.
When you describe the certified product
- This product is certified according to TCO Certified
- This product carries the TCO Certified designation
When you describe why you use TCO Certified
- We use TCO Certified to manage environmental and social risks connected to IT products
- We use TCO Certified to meet key sustainability goals
- We contribute to the UN Sustainable Development Goals by using TCO Certified in purchasing
When you describe the criteria
The comprehensive criteria cover both environmental and social responsibility in the IT product supply chain and throughout the product life cycle.
Criteria target issues in four key areas:
- Climate
- Substances
- Circularity
- Supply chain
Correct terminology
When mentioning or describing TCO Certified, correct use of the brand is important to maintaining accuracy and consistency. Below you’ll find acceptable and non-acceptable claims when speaking and writing about TCO Certified.
TCO Certified is the name of the brand
The brand name TCO Certified must be used in its entirety.
TCO Certified, not TCO
The brand name TCO Certified must be used in its entirety.
TCO Certified is a product certification, not a label or award
Products, not brands, are certified
Naming TCO Certified
This is how you write the full name, including generation number.
Logos
Our logos may be reproduced using original designs and colors only. Correct proportions must be maintained.
Logos may be used for editorial purposes. For non-editorial use, please contact us with your request. Maintaining clear space between the logo and other graphic elements such as type, images, other logos, etc. ensures that the logo always appears unobstructed and distinctly separate from any other graphic elements.
