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Many labels and standards claim they are proof of a more sustainable product. How do you know which ones to trust? October 25 is Global World Ecolabel Day, celebrating products and services that are independently verified to be more sustainable.

Purchasing organizations increasingly want to help drive sustainable development, using procurement as a tool. Their challenge is often to distinguish more sustainable products from those that are simply greenwashed. Trustworthy ecolabels can help make responsible choices easier, leading to true environmental benefits.

“As a purchaser, you have the power to