TCO Development and Eco Choice Aotearoa — the New Zealand national ecolabel — are offering all brand owners with certified products the opportunity to automatically qualify for dual certification and market visibility in the New Zealand market.
In time for a March announcement of the first brand owners and dual-certified models, we want to remind you to enroll by 28 February. By doing this you’ll be able to secure a mention in the announcement.
The process is simple, with the steps outlined below. Simply log into TCO Certified Portal and select which certified models you would like the dual certification to be applied to. We will then connect you with the Eco Choice Aotearoa team for help with integrating your product list on their website and getting involved in upcoming promotional opportunities.
How you can benefit from the collaboration:
- IT products carrying TCO Certified, and that are available in New Zealand, will also be eligible for recognition with Eco Choice Aotearoa at no cost, and with no additional verification required.
- You will be given your own profile page on the Eco Choice Aotearoa website, where you can include your brand story, any local product stewardship initiatives and regularly upload relevant press releases and case studies.
- In addition, certified models available in New Zealand will be listed in Eco Choice’s online product list, an online tool for consumers and institutional procurers.
- Your certified product models with Eco Choice Aotearoa recognition will be clearly visible to purchasers through the following in-region initiatives:
- Eco Choice Aotearoa’s web-based Sustainable Procurement Tool Kit (endorsed by the Procurement Excellence Forum).
- Mandated as part of the Eco Choice Aotearoa’s Responsible Workplace certification.
- You will have access to brand exposure opportunities through Eco Choice’s digital channels, webinars, in-person events, campaigns and Eco Choice ambassadors.
- Take part in sector initiatives for e.g. banking and insurance.
Step-by-step process
- Log into TCO Certified Portal and choose the Eco Choice Aotearoa option.
- Select which certified product models to receive recognition with Eco Choice Aotearoa. This can be either product models with an existing TCO Certified certificate, or new certification applications.
NOTE: eligible products must be commercially available in New Zealand/Aotearoa. It is the responsibility of the brand owner to ensure local market availability for all selected product models. - Nominate an in-region brand owner representative. This individual will be responsible for ensuring local product listings are correct and updated, and serve as a contact for Eco Choice Aotearoa.
- TCO Development will share your list of selected products with Eco Choice Aotearoa, along with the name and contact information of your nominated in-region brand representative, who will receive information about the ecolabel, conditions of use, and upcoming marketing opportunities.
- Eco Choice Aotearoa will review your list of eligible products and include them in product listings on their website. They will then provide you with access to set up a profile to maintain your product listings.
- You may then market your products as carrying both TCO Certified and Eco Choice Aotearoa.
If you have any questions, please reach out to manufacturers@tcodevelopment.com.
