New Brazilian TCO Certified product increases choices for IT buyers

IT purchasers in Brazil will now have more TCO Certified products to choose from, following the announcement that the leading local PC brand, Positivo Informatica, has introduced its first TCO Certified display – the Positivo FIT 8510 – to the market. Being able to specify TCO Certified gives Brazilian professional IT purchasers an easy way to include sustainability requirements as part of their IT product selection.

Brazil’s new focus on sustainable development

The announcement from Positivo comes at a time when sustainable development is coming into focus in Brazil. The use of sustainability principles in Brazilian public sector purchasing has increased by 83 percent since the introduction of a national sustainable purchasing program in 2010. Also, as host of the UN World Summit for Sustainable Development, Rio+20, Brazil is drawing attention to the importance of sustainable development and the difference responsible product choices can make.

The significance of IT products as a risk factor in public sector purchasing was recently brought to light in a European analysis of municipal IT purchasing. IT products typically account for the second largest portion of public purchasing and are considered a risk from an environmental and social responsibility perspective. Public sector purchasers are expected to take these risks into account and ensure that the production, use and recycling of IT products they buy are carried out with regard to environmental and social responsibility.

TCO Certified provides purchasers with an easy way to include and verify these requirements for IT products.