The interest in sustainable IT is growing. Organizations and individuals increasingly strive to reduce the negative impact of the IT products they buy and use, encouraging the IT industry to move in a sustainable direction. Clare Hobby and Andreas Nobell explain some challenges and how the shift to more sustainable practices can be made more efficiently.

More purchasers than ever ask for products that are certified according to TCO Certified, and the number of IT brands that apply for certification is on the rise. Even though criteria were updated and made stricter, a record number of products were certified in 2022.

Clare Hobby, why do you think this is?