Speaking and writing about TCO Certified
This guide helps you ensure consistent, clear and accurate communication of what the TCO Certified brand stands for. Use of the TCO Certified brand requires that the integrity and independence of the certification is maintained in all communications.
How to describe TCO Certified
Use these texts when you want to explain what TCO Certified is.
TCO Certified is the global sustainability certification for IT products, empowering both IT buyers and brands to make more responsible choices. The comprehensive criteria are designed to drive social and environmental responsibility and are updated continuously to push sustainability where it matters most. Compliance with all criteria is always independently verified for every product.
When you describe the certified product
- This product is certified according to TCO Certified
- This product carries the TCO Certified designation
When you describe why you use TCO Certified
- We use TCO Certified to manage environmental and social risks connected to IT products
- We use TCO Certified to meet key sustainability goals
- We contribute to the UN Sustainable Development Goals by using TCO Certified in purchasing
When you describe the criteria
The comprehensive criteria cover both environmental and social responsibility in the IT product supply chain and throughout the product life cycle.
Criteria target issues in four key areas:
- Climate
- Substances
- Circularity
- Supply chain
Correct terminology
When mentioning or describing TCO Certified, correct use of the brand is important to maintaining accuracy and consistency. Below you’ll find acceptable and non-acceptable claims when speaking about TCO Certified.
TCO Certified is the name of the brand
The brand name TCO Certified must be used in its entirety.
TCO Certified, not TCO
The brand name TCO Certified must be used in its entirety.
TCO Certified is a product certification, not a label or award
Products, not brands, are certified
Naming TCO Certified
This is how you write the full name, including generation number.
Logos
Our logos may be reproduced using original designs and colors only. Correct proportions must be maintained.
Logos may be used for editorial purposes. For non-editorial use, please contact us with your request. Maintaining clear space between the logo and other graphic elements such as type, images, other logos, etc. ensures that the logo always appears unobstructed and distinctly separate from any other graphic elements.
