– Communication guidance

Speaking and writing about TCO Certified

This guide helps you ensure consistent, clear and accurate communication of what the TCO Certified brand stands for. Use of the TCO Certified brand requires that the integrity and independence of the certification is maintained in all communications.

How to describe TCO Certified

Use these texts when you want to explain what TCO Certified is.

TCO Certified is a global sustainability certification for IT products. It includes both social and environmental aspects and helps purchasing organizations and the IT industry address the most important sustainability challenges connected to electronics, such as climate, circularity, hazardous substances, and supply chain responsibility. All criteria are mandatory and compliance with all criteria is independently verified by accredited experts.

When you describe the certified product

  • This product is certified according to TCO Certified
  • This product carries the TCO Certified designation

When you describe why you use TCO Certified

  • We use TCO Certified to manage environmental and social risk connected to IT products
  • We use TCO Certified to meet key sustainability goals
  • We contribute to the UN Sustainable Development Goals by using TCO Certified in purchasing

When you describe the criteria

The comprehensive criteria cover both environmental and social responsibility in the supply chain and throughout the product life cycle. Criteria areas include:

  • Product and sustainability information
  • Socially responsible manufacturing
  • Environmentally responsible manufacturing
  • User health and safety
  • Product performance
  • Product lifetime extension
  • Reduction of hazardous substances
  • Material recovery

Correct terminology

When mentioning or describing TCO Certified, correct use of the brand is important to maintaining accuracy and consistency. Below you’ll find acceptable and non-acceptable claims when speaking about TCO Certified.

TCO Certified is the name of the brand

The brand name TCO Certified must be used in its entirety.

  • This product is certified according to TCO Certified
  • This product carries the TCO Certified designation
  • [Brand] offers several products that carry the TCO Certified designation

  • This product is TCO certified
  • TCO has certified this product
  • We [brand] TCO certify our products

TCO Certified, not TCO

The brand name TCO Certified must be used in its entirety.

  • TCO Certified
  • TCO, TCO label, TCO award, TCO rated, TCO optional, TCO registered, TCO compliant

TCO Certified is a product certification, not a label or award

  • Certification
  • This product is certified according to TCO Certified
  • This product carries the TCO Certified designation
  • Label, standard, award
  • TCO Certified has approved this product
  • This product is TCO labeled

Products, not brands, are certified

  • This product is certified

  • [Brand name] has 18 certified product models
  • This brand is certified

  • [Brand name] is certified

Naming TCO Certified

This is how you write the full name, including generation number.

  • TCO Certified, generation 9

  • TCO Certified, generation 9, for notebooks

  • TCO Certified 9

  • TCO Certified 9 notebooks

Logos

Our logos may be reproduced using original designs and colors only. Correct proportions must be maintained.

Logos may be used for editorial purposes. For non editorial use, please contact us with your request. Maintaining clear space between the logo and other graphic elements such as type, images, other logos, etc. ensures that the logo always appears unobstructed and distinctly separate from any other graphic elements.

Start using TCO Certified

Our guide will help you take the next step in sustainable procurement.

So much more than an ecolabel

Learn why TCO Certified is the world-leading sustainability certification for IT products.

Start using TCO Certified

Our guide will help you take the next step in sustainable procurement.

So much more than an ecolabel

Learn why TCO Certified is the world-leading sustainability certification for IT products.