The circular economy — an opportunity for more sustainable IT products

Our current, linear way of producing and consuming products is ruining fragile ecosystems, causing the loss of valuable natural resources. The circular economy brings more sustainable solutions where products are in use longer and materials are reused to manufacture new products.

Today’s dominating economic model is linear: We take virgin natural resources and make products from them which we then discard once we’re done using them — often after a relatively short time. Sometimes the short lifespan is due to planned obsolescence where products break easily and are difficult to repair and upgrade.